Episode 06|06/29/26

Sam Hogan

He Coded His Own AI Employees

Find the edge by testing for it. The companies operating at scale aren't fully delegating to agents, no matter what the weekly demo says.

The Guest

Sam HoganCEO & Co-Founder, Inference.net

CEO & Co-Founder of inference.net, building custom AI models and the inference infrastructure to run them at scale.

The Stack Monitor — 16 tools

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The Old-Fashioned Way

2
  • SlackFirst thing, on my phone, by thumb. No agents. For email there's no substitute.— Sam
  • Apple NotesOne note, over a year old, holding everything I've ever had to do. My EA has edit access.— Sam

The Bot Org Chart

4
  • G
    Gator
    Vibe coded over Christmas. Slack, email, CRM, DocuSign — plus a hiring tab that deep-researches every applicant.— Sam
  • B
    Burn-E
    Bernie on the team. Multiplayer — one engineer prompts, another hops into the same session.— Sam
  • Claude CodeIn the mix. We standardized on OpenCode so we can swap models.— Sam
  • OpenCodeConfigurable enough to swap models. That's why we standardized on it.— Sam

Where the Human Stays

5
  • W
    Whiteboard
    Planning happens here. Consensus, then Linear. Never the other way around.— Sam
  • LinearA Slack bot turns planning transcripts into tickets. Tickets can go to agents for a first-pass PR.— Sam
  • GhosttyWhere I spend most of the day.— Sam
  • Wispr FlowDictation into the terminal. I use AI as an editor, not a writer.— Sam
  • CursorSmall copy changes I'd rather do by hand. Forty minutes into an agent session you keep going because you're so close.— Sam

In Production

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  • CatalystSelf-service fine-tuning for the small models we actually run in production.— Sam
  • S
    Schematron
    Our open-sourced HTML-to-JSON extraction model.— Sam
  • G
    Go-4
    Home-built. One of five bots next to ten humans — about $20K a month.— Sam
  • PostHogProduction telemetry. Find the edge by testing for it.— Sam
  • CloudflareR2, plus the sandboxes Bernie runs in.— Sam

In Their Words

“For a lot of things, it's just faster to do it yourself, frankly. In the last two or three weeks, we've started relying on them a little bit less than we were at the start of the year.”

— Sam

“There's a new Twitter demo every week that's like, I built a company that's fully run by agents. I don't think anyone operating at scale or building complex products is really operating like that.”

— Sam

“I use AI not really to write, but more as an editor. Once I'm done, I'll go through it and edit out all the AI stuff.”

— Sam